Marketing · Build & Package
Your marketing dashboard, assembled while you sleep
Performance data from HubSpot, Google Analytics, Meta Ads, and more flows into a clean, unified report delivered to your team every morning, assembled by Doe while you sleep.
Works acrossHubSpotSlackGoogle AnalyticsMeta Ads
What you get.
A unified cross-channel performance brief lands in Slack each morning, pulling from Google Analytics, your ad platforms, CRM, and email tools. Normalized metrics and budget reallocation recommendations are ready before your team opens their laptops.
The Monday morning dashboard scramble
Every Monday starts the same way. You open Google Analytics in one tab, Google Ads in another, Meta Ads Manager in a third, and HubSpot in a fourth. Then you start copying numbers into a spreadsheet: impressions here, clicks there, conversions somewhere else. By the time you finish pulling the data, an hour has evaporated and you haven't even started analyzing anything.
Your team has better things to do than wrangle spreadsheets. Every hour spent pulling data is an hour not spent on the creative and strategic work that grows the business. Your CMO needs clean numbers for leadership, your channel leads need accurate spend data, and nobody has time to manually pull and stitch data from every platform.
What changes.
- 01Data collectionBefore · Manual login to 4-6 platformsWith Doe · API pull from all platforms, normalized into one sheet by 7 AM
- 02Time to produceBefore · Hours of manual work each weekWith Doe · Dashboard updated and Slack summary posted before standup
- 03Error rateBefore · Frequent formula and copy-paste errorsWith Doe · Consistent, validated data pipeline
- 04Insight generationBefore · Marketer interprets raw numbers manuallyWith Doe · Slack alert flags the channel, the metric, and a suggested budget move
How Doe builds your cross-channel dashboard
- 01Pulls email engagement, landing page conversions, and campaign metricsHubSpotDoe collected campaign performance, form fills, and email click-through rates across 12 active campaigns
- 02Pulls session, conversion, and traffic-source data for the same periodGoogle AnalyticsDoe captured channel-level sessions, goal completions, and bounce rates broken down by source and medium
- 03Pulls ad spend, impressions, and cost-per-result by campaignMeta AdsDoe collected spend, CPL, and ROAS for every active campaign and ad set
- 04Normalizes metrics and flags what changedDoeDoe mapped all channels into one view and found Meta CPL spiked 22% while Google organic conversions hit a 3-month high — flagging a budget reallocation opportunity
- 05Delivers the performance brief to your marketing teamSlackDoe posted a digest with the top-performing channel, biggest concern, and one recommended budget move
- 06RecurringEvery weekday at 7:00 AMEvery morning before your team opens their laptops, Doe has already pulled data from every ad platform, normalized it, and updated the dashboard. The Slack summary highlights what changed overnight: which campaigns spiked, which tanked, and where budget needs attention. Dashboard updated in Google Sheets, summary posted to #marketing in Slack.
Up and running in under ten minutes.
- 01Connect your toolsOne-click OAuth for each integration. No API keys, no engineering.
- 02Describe what you need“Every Monday, pull spend and performance from Google Ads, Meta, and HubSpot. Normalize CPL and ROAS across channels and flag anything that moved more than 15% week-over-week.”
- 03It runs on scheduleUnified performance brief delivered to your channel every Monday morning.
Before you delegate.
- 01What ad platforms and analytics tools does Doe support?Google Analytics, Meta Ads, Google Ads, HubSpot, LinkedIn Ads, and most platforms with a reporting API. If your tool has an API, Doe can pull from it. During setup, you choose which sources feed into your report.
- 02How does the cross-channel dashboard handle different attribution models?Doe supports first-touch, last-touch, linear, and time-decay models. You can run the same report under different models to see how channel value shifts. Most teams pick one default model for consistency and compare quarterly to validate their assumptions.
- 03Can I customize which metrics appear in the report?Yes. You configure the metrics, dimensions, and breakdowns that matter to your team during setup. Doe supports spend, ROAS, CPL, conversion rate, custom calculated fields, and more.
- 04How often does the dashboard update?You choose the cadence. Most teams run it daily for operational monitoring and weekly for leadership reports. Doe can also trigger on-demand when you need a fresh snapshot before a meeting.
- 05What happens when a data source API changes or goes down temporarily?When an API call fails, Doe retries automatically, flags missing data in the report, and alerts you if a source has been unavailable for more than one cycle. You never get a report with silently missing data.
- 06Can Doe replace our existing BI tool like Looker or Tableau?Doe handles recurring operational reports, like the weekly performance dashboards your team builds in spreadsheets. For ad-hoc deep analysis, custom SQL queries, or complex data modeling, keep your BI tool. Most teams use Doe for automated reporting and their BI tool for exploration.