Sales · Track & Escalate
When a company staffs up, they are telling you they need you.
Doe watches job boards for the roles that signal a fit, finds the manager who owns that budget, verifies the email, and drafts an opener tied to what they are hiring for. You reach them while the need is still being scoped, not after three vendors are already in.
Works acrossDoeWeb ResearchHeyReach
What you get.
Doe watches job boards and career pages for openings that imply a company needs what you sell, matches them to your ICP, finds the hiring manager or budget owner, verifies the email, and drafts a first touch that references the role. A job posting is a need stated 60 to 90 days before it becomes an obvious buying decision, and Doe catches it while you are still early.
By the time the need is obvious, the budget is already spent.
A company posts a req for a "RevOps Manager to consolidate our sales tooling." That is your buyer describing your exact use case, in public, weeks before they start a formal evaluation. It is the cleanest intent signal there is. But it is buried on one of a hundred job boards, and nobody on your team is reading job descriptions for a living, so the signal passes and you reach them months later when the decision is already made.
The few teams that try it manually drown. They set a LinkedIn alert, get a flood of loosely relevant postings, and have no time to figure out who the hiring manager actually is, whether the company fits, or what to say. So the signal that should be your highest-converting outreach becomes another tab nobody has time to read.
What changes.
- 01When you reach themBefore · After the decision; you are vendor fourWith Doe · While the need is being scoped; you are early
- 02Board coverageBefore · One LinkedIn alert, mostly noiseWith Doe · Many boards and career pages, filtered to your signal
- 03Who you reachBefore · The recruiter who posted the jobWith Doe · The manager who owns the budget the role sits under
- 04Message relevanceBefore · Generic opener, no contextWith Doe · Tied to the exact role and the need behind it
From a posted role to a role-aware first touch
- 01Watches job boards and career pages for qualifying rolesWeb ResearchDoe scanned the boards and company career pages you care about, including long-tail ones no alert tool indexes, for the titles and phrases that signal a need for your product
- 02Matches each opening to your ICP and signal rulesDoeThe Judge kept the postings at right-fit companies that match your defined signal, for example "hiring a RevOps lead and 200 to 1000 employees," and discarded the noise
- 03Finds the hiring manager or the budget owner above the roleDoeDoe identified the person who owns the function the company is hiring into, not just the recruiter who posted the listing
- 04Verifies the contact and drafts an opener tied to the roleDoeDoe waterfalled to a verified email and wrote a short message that references the open role and the need it implies. The draft waits for your review
- 05Queues the approved touch across email and LinkedInHeyReachOn approval, Doe queued the sequence so the contact is reached while the req is still live
- 06RecurringEvery day, as new roles are postedDoe watches continuously, so the moment a qualifying role goes live the contact and the draft are ready. The signal stops aging out before anyone gets to it. Drafts queued in HeyReach, daily digest to #signals.
Start with the right source material.
- 01Add your library and toolsAdd or select the source files Doe should use, then connect the tools this task needs. No API keys, no engineering.
- 02Describe what you need“Watch for companies with 200 to 1,000 employees posting RevOps, Sales Operations, or GTM Engineer roles. Find the VP of Sales or RevOps leader above the role, verify their email, and draft an opener about consolidating their stack. Queue approved touches in HeyReach and digest the rest to #signals.”
- 03It runs on scheduleRuns every day as roles are posted. Right-fit, contacted-ready signals land in your queue, not a hundred irrelevant alerts.
Before you delegate.
- 01Which job boards does Doe watch?Doe reads major boards and, importantly, company career pages and niche boards that alert tools do not index, the same way a researcher would. You define the roles and phrases that count as a signal for your product, and Doe filters to those, so you are not buried under every loosely related posting.
- 02How do I tell Doe which hires count as a buying signal?You describe the signal in plain English, for example "hiring a Head of Data means they are building a data team and need our pipeline tool." Doe matches the postings to that intent and to your firmographic ICP at the same time, so a qualifying role at an off-fit company is dropped. You can run several signals at once for different products.
- 03How is this different from a LinkedIn Sales Navigator hiring alert?Sales Navigator can tell you a company is hiring. Doe reads the actual role, decides whether it matches your defined signal, finds the budget owner above it rather than the recruiter, verifies the email, and drafts the role-aware outreach. It does the analysis and the legwork that an alert leaves entirely to you.
- 04Does Doe send outreach on its own?No. Doe drafts and queues; you approve before anything goes out. The role context that makes these messages work also makes them worth a quick human read, so the draft sits in your sequencer with the posting and the verified contact attached.
- 05Why are hiring signals worth prospecting on?A job posting is a need stated in public, often months before a formal evaluation begins. Reaching the budget owner while the role is still open means you are shaping the requirement instead of responding to an RFP. It consistently outperforms cold outreach to the same accounts, because the timing is set by the prospect, not by you.